Academic Paragraphing
Basic Paragraph Structure
Example Paragraph on CSR
The Importance of the Topic Sentence
A Counter Argument Paragraph Structure
Example of Academic Paragraph
Topic sentence / Synthesising authors / support/ examples / contrasting authors / comments
It is not easy to deal with the mature market consisting of the heterogeneous consumers who have significantly different personal values, financial status and health conditions, and there being no consensuses of the segmentations and common theories of their behaviour (Ahmad 2002; Pak & Kambil 2006; Sudbury & Simcock 2009). Concerning just the definition of elderly, there are several views from academics. Whereas elderly people are defined age 65 and over that most people retire in general (Reisenwitz et al. 2007; Yoon et al. 2009), some academics regard the people who range from the age 50 and over or over 55 year-old as older people (Morris et al. 2006; Pak and Kambil 2006; Myers and Lumbers 2008). For example, Ahmad (2002) introduces three types of cohort classification of older people. ‘Young Old’ are 55-64 in age range and they tend to be powerful and active, and then ‘Old old’ are aged 75 and over, and they are less likely to be active. Finally, ‘Mature’ are belong to 65-74 age group and they are in transition between ‘Young Old’ and ‘Old old’. In contrary, Baron (2008) criticizes the segmentation itself by chronological age as meaningless, because many older people tend to feel younger than their actual age and behave according. Therefore, defining a clear segmentation of older people seems to be considerably difficult.
Academic Paragraphing with parts highlighted
Topic sentence / Synthesising authors / support / examples / contrasting authors / comment
It is not easy to deal with the mature market consisting of the heterogeneous consumers who have significantly different personal values, financial status and health conditions, and there being no consensuses of the segmentations and common theories of their behaviour (Ahmad 2002; Pak & Kambil 2006; Sudbury & Simcock 2009). Concerning just the definition of elderly, there are several views from academics. Whereas elderly people are defined age 65 and over that most people retire in general (Reisenwitz et al. 2007; Yoon et al. 2009), some academics regard the people who range from the age 50 and over or over 55 year-old as older people (Morris et al. 2006; Pak and Kambil 2006; Myers and Lumbers 2008). For example, Ahmad (2002) introduces three types of cohort classification of older people. ‘Young Old’ are 55-64 in age range and they tend to be powerful and active, and then ‘Old old’ are aged 75 and over, and they are less likely to be active. Finally, ‘Mature’ are belong to 65-74 age group and they are in transition between ‘Young Old’ and ‘Old old’. In contrary, Baron (2008) criticizes the segmentation itself by chronological age as meaningless, because many older people tend to feel younger than their actual age and behave according. Therefore, defining a clear segmentation of older people seems to be considerably difficult.
Argument Organisation Structure
An argument essay structure is generally organised in two ways. A Block structure is where the two main body paragraphs are divided separately into for or against OR a Point-by-Point structure where each main body paragraph has an argument followed by the counter argument. (see below)
Main Body Paragraph Structure (Block)
Main Body Paragraph Structure (Point-by-Point)
Mergers & Acquisition Argument Essay Writing
Reading & Writing Argument: Essay [Mergers & Acquisitions]
Topic: Mergers & Acquisitions. Two short texts (included) – students read the texts, make notes of key arguments, and write a 400-600 word essay using in-text referencing and paraphrasing. The essay should follow (block / point-to-point structure) more info. Lesson includes teacher notes, outline & a model essay. Example Level ***** [B2/C1] / Webpage link. / TEACHER MEMBERSHIP